General Programme Information

Title of Programme :
Bachelor of Arts (Hons) in Advertising and Corporate Communication
Normal Duration : 4 Years
Credits Required
for Graduation :
123 Credits


Programme Characteristics
Equip students with problem solving abilities in communication work
Break down barriers and merge elements of advertising, PR and corporate communication into teaching
Emphasize mindsets of cross-boundary, cross-culture and bypassing convention.
Combine solution and creativity in the curriculum.