Students and professors of the Department of Journalism and Communication paid a visit to “Yahoo! Hong Kong” office on 19 March 2018 to explore the latest sectoral development of crossmedia communication, learning that the “Oath” has become Yahoo’s recent endeavour of brand building and vision for the years to come. During the visit, Yahoo’s senior staff illustrated the birth of “Oath” and how they analyze big data to tailor-make news to audience.
A visit to Yahoo HK enables students and teachers to get informed of the latest development of mobile development.
Thanks to Yahoo HK for arranging the visit. From left: Ms. Tania Lau, Senior Director of Marketing and Communications, Yahoo! Hong Kong Limited; Prof. David Wong, Head of the Department of Journalism and Communication, Chu Hai College of Higher Education; Ms. Lorraine Cheung, Head of Audience, Yahoo! Hong Kong Limited.
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